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2Bailey Nelson

Bailey Nelson

 Verified🏆 2026ABN: 55155832241
2Bailey Nelson
4.8

3,767 reviews

Positive vs Negative
95%5%
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 AI reviews summary 

Pros
Professional service: Many consumers highlight the thorough and informative eye examinations, as well as the helpful guidance provided by optometrists and store assistants.
Stylish frame selection: Reviewers appreciate the wide variety of modern, fashionable, and well-designed frame options available.
Helpful staff: A large number of patrons note that the team members are welcoming, patient, and attentive when assisting with frame selection and adjustments.
Efficient turnaround: Customers frequently mention the quick processing times for getting prescriptions filled and glasses delivered.
Cons
Inconvenient delays: A subset of reviews notes frustrations regarding order fulfillment errors, incorrect prescriptions, and extended wait times for replacements.
Communication gaps: Some feedback highlights challenges with customer service follow-ups, particularly regarding online order updates and delivery notifications.
Inconsistent in-store experiences: A few patrons report encountering occasional unapproachable staff or difficulties with post-purchase adjustments and fittings.
Verdict

Overall, consumer sentiment towards Bailey Nelson is overwhelmingly positive, with many praising the knowledgeable staff, thorough eye examinations, and stylish range of frames. While most experiences are smooth and efficient, a small portion of customers encountered challenges relating to order errors, communication delays, and inconsistent in-store service.

3,767 reviews
5 Glen N  · Very pleasant experience and happy to explain each eye test carried out.
5 Harry Y  · Great trendy comfortable frames at an affordable price! will be back
5 Fran  · Staff are very friendly, patient and very professional. I am very satisfied with the whole experience.
5 Martin Ibach  · Fantastic thorough complete service by Ben the Optometrist resulting in referral to hospital for urgent laser therapy.. I could not thank him enough!!
5 JKB  · Excellent customer service. Nikitas was friendly and super helpful with finding the correct size glasses for me.
5 Jade G.  · Exceptional service, very knowledgeable on frames and required adjustments to suit my needs. Quality of product second to none - as always.
Marie
MarieNSW
 

The glasses I ordered were faulty and needed to be re-made. Disappointing that I now need to wait again and make another trip to pick up. Staff were apologetic and helpful however. Show details

Ask the reviewer
NCSA01
NCSA01SA3 posts
 

Absolutely outstanding service at Bailey Nelson Norwood store in Adelaide. I recently got a pair of Maeve oval shaped glasses, and the entire experience was amazing from start to finish. Rihanna and the team at Bailey Nelson provided such warm, friendly and professional service. They were incredibly helpful, attentive and made the whole… Read more

experience so enjoyable.

I’m extremely happy with my glasses and the quality of service. Everything was truly top-notch. Without a doubt, one of the best Optical stores I’ve ever experienced. Highly recommend Bailey Nelson for quality, care and exceptional service! Thank you!

Kind Regards Aye Aye Gyi

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Andrew D
Andrew D3 posts
 

The team at Berwick Bailey Nelson made the experience of getting my first pair of glasses a pleasure. Noni, Silje and Matt were friendly, knowledgeable and professional. The frames are sturdy and I have had multiple compliments on the style they recommended. Fantastic!

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Reviews with attachments

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Jase C.
Jase C.QLD
 

⭐⭐⭐⭐⭐ Outstanding Customer Service – Tina & Eden Went Above and Beyond! I rarely leave reviews, but this experience absolutely deserves recognition. From the moment I walked in, Tina delivered exceptional customer service. She was professional, attentive, and genuinely invested in making sure everything was handled smoothly. Her product… Read more

knowledge, patience, and warm approach made the entire experience seamless and stress-free. You can tell she truly cares about customers — it wasn’t just service, it was hospitality.

A special mention as well to Eden, who assisted me over the phone. Even without face-to-face interaction, Eden was incredibly kind, efficient, and proactive. She communicated clearly, followed up promptly, and ensured everything was organised perfectly before I arrived. That level of coordination and care is rare.

What stood out most was the teamwork and genuine commitment to customer satisfaction. No rushing, no dismissiveness — just thoughtful, professional service delivered with warmth and expertise.

Tina and Eden are absolute assets to the business. If this is the standard of service here, they’ve set the bar extremely high.

Highly recommended — I’ll definitely be returning.

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Sinisa B.
Sinisa B.
 

Tore was good. Range if products were good. Can't seem to see my screen when I lean back in my chair. See video.

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Sara D
Sara DQLD
 

I bought a pair of Bailey Nelson gold aviator frames for optical lenses, loved the design but the quality was below poor. Within 18 months the Gold had scratched off the frames (I take good care of my glasses) and I was told the best they could offer was for me to purchase another frame at wholesale price. Meaning I still had to fork out $178 I… Read more

don't feel I should had to pay any money for a frame that should last longer than 18 months - when taking good care of.

It was clear that I took good care of the frames as there's no scratches on the (very expensive) lenses due to my personal script. So all up a waste of $700.

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Sue L.
Sue L.SA
  Fair Incentive

i got my new vision from Bailey Nelson – I'm fall in love with my new glass...high recommend...superb services with a lot of information and explanation about my eyes problem when check up and scan eyes here... Show reply

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Selin
SelinWA
  Fair Incentive

I love my new glasses!! It took only 5 days to arrive. People in the store was really helpful Show details

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Freddy
FreddyWA
 

Always a pleasure to deal with the staff at the Claremont Quarter shop. Top notch!!!! Show details

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Laura
LauraVIC
 

Excellent service and tailored optical dispensing from staff. Highly recommend! Show details

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Sira
SiraVIC
  Fair Incentive

Good quality product Excellence service Good communication Friendly flexible More design Eye testing excellent Show details

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Tricia S.
Tricia S.SA
 

I can finally see after 5 years properly as I was homeless before and always just got cheap glasses at cheap shop, so now I have a home finally got my eyes tested as they are alot worse and now I can finally read so well and was treated great and received them pretty quickly too. So I was happy with everything about them.

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Nette M
Nette M
 

Really happy with the service provided, the positive energy by both people who assessed and assisted me to get new glasses. Everything associated with the cost was explained, discussed and options provided. Glasses arrived by post today and I'm very happy. Thank you. Show details

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Candice
Candice
  Fair Incentive

All the girls in the state building store were amazing soooo sooo great with kids

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Rachel
Rachel
 

If I could give Zero stars I would. I am a monthly contact person, so every 6 months I order lenses. the last 3 orders: - Txt received to go pickup to Store A - arrive at Store A to be told they are at Store B - Txt received to go pick up at Store B - even though I said Store A in my order - Go to Store B - sorry they are at Store A which is… Read more

now closed resulting in a 40km round trip twice

- Thought I would order online and get them delivered to my house. They advised in their email they would send a tracking number. Find a DHL "we missed you" on my doorstep because not only had they NOT sent the tracking number or let me know it was dispatched, they made it Signature only - so I had to be there to sign for a package that I didnt even know was coming!!!

Customer service says they dont have a way to notify you with your tracking when its dispatched. Thats funny - IT LITERALLY SAYS SO ON THE CONFIRMATION EMAIL

if it wasnt for the store service I would stop using them. Pathetic.

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Richard Allgood
Richard AllgoodVIC18 posts
 

Superior service at the Frankston store, Excellent selection available, also highly competitive prices and quick turnaround service. Highly recommended Show details

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Valerie Malloy
Valerie MalloyVIC
 

Me encantan los modelos de lentes. Esta vez compré dos armazones muy lindos. Y tengo que decir que la atención de Cri es fantástica. Siempre amable, atento a los detalles y preocupado por hacer sentir cómodo al cliente. Show details

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Esmeralda Barcala
Esmeralda BarcalaWA
 

The best glasses I have ever owned! Not only is the design so so cool, but the lenses are giving me a far better seeing experience than my previous many pairs of glasses. First Bailey Nelson pair but definitely not the last. Also the girls at the Freo store were so helpful and lovely.

Latest follow-ups

Kylie M.
Kylie M.QLD4 posts
 

Well worth the money, from the greeting to picking a style & the optometrist being accurate & honest. I can’t say enough about this visit & love my new sunglasses & glasses. Show details

 Follow-up  · There hasn’t been any after sales service.

Eva Scarlet
Eva Scarlet
 

Pricing was very straightforward with many trendy frames. Staff was also very friendly and approachable.

 Follow-up  · A year on, the quality of their products have gotten more inferior with time. Certain acetate and metal frames have changed in quality, and the lens coatings are no longer as good as well. I find myself having to clean the lenses constantly. Pricing has also gone up slightly ever since too.

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Drew
DrewNSW12 posts
  Verified

I went to 7 glasses stores in a day, determined to find really awesome glasses. I ended up back here. The lady there was the best (with great style) & helped me choose. They have a great range too, not all boring stuff. Will definitely be back next year! Show details

 Follow-up  · A month later and still loving my glasses. I just wish the staff checked the fit of my glasses when I picked them up as I had to bring them back to be adjusted (It was my first time buying glasses so I didn't know it was a thing). Still happy!

Find out how Bailey Nelson compares to other Optical Retailers

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Positive reviews

Kate H.
Kate H.QLD3 posts
 

I had a great experience at BN Chermside from the lovely, professional and experienced staff. And will be a loyal returning customer. Highly recommend BN for your optometrist and quality stylish glasses. Thank you for a wonderful experience BN ⭐️ ⭐️ ⭐️ ⭐️ ⭐️

Eliza
Eliza
 

My experience at Bailey Nelson was amazing! From friendly staff to quick turn around I can’t fault them! My prescription sunglasses were ready within 5 days of ordering! Show details

Sel N.
Sel N.
 

An absolute gem of a team! Being a French traveler with glasses issues in Australia, I was welcomed with the warmest smiles and incredible kindness by everyone in the shop. Super professional, gave the best advice, and such a cool vibe overall. Highly recommend this team!

Negative reviews

Violet
VioletVIC
 

I have been a customer at Bailey Nelson for many years and have never had an issue with the glasses. However, my recent pair of glasses were fitted and were extremely uncomfortable. I returned to for them to be adjusted, during this they were damaged. I only realised this when I got home. I returned to tell them rhe glasses were damaged. Instead… Read more

od replacing them, they gave me the glasses that were used for display. When I questioned this, they said they were just put on display a day ago. I returned to another Bailey Nelson store where I was told the adjustments were all wrong. They helped but these glasses a faulty. I will not be returning to the Brunswick store. Very disappointing. Now I have wonky new glasses that no one seems to be able to get right.

Keegan
Keegan
 

I went to collect my glasses after placing an order. It’s a 40 minute drive to get to there, only to find one of the two that I ordered were processed as glasses instead of sunglasses, despite it showing I paid for sunglasses. I get it that mistakes happen, however it’s also really inconvenient as I’ll have to go back and at a later stages.

Emilycostello
EmilycostelloNSW2 posts
 

The eye test itself was fine along with selecting glasses. However when I went to pick up glasses the frames were incorrect so they had to be reordered. I have a 5 month old baby who hates this car so it’s not ideal. First time using Bailey Nelson and this was my experience Show details

Recent reviews

nelko984
nelko984
 

Disappointing experience at Bailey Nelson in Bayside, Frankston. I ordered a pair of glasses with a specific gold frame and prescription lenses for my myopia about 10 days ago. When I collected my glasses, the frame provided was different: the arms were thicker, the front was thicker, and the colour was closer to silver than gold. In other words,… Read more

a different frame.

They showed me that the serial number on the new pair matched that on the frame I had chosen, which was still on display in the shop window. They insisted the frames were the same colour and otherwise identical. It took around 20 minutes of discussion before they acknowledged that the frames were different. Apparently, "same frame" means "same frame" to me, but "same serial number" to the Bailey Nelson team at Frankston.

When I asked for a refund, the manager told me that Bailey Nelson doesn't refund the lenses, only the frame. So, if you order one pair of glasses at Bailey Nelson and receive a different frame, you still pay for the lenses. I suppose I could have gone home with the lenses in my pocket and figured out what to do with them later.

I told them I considered this unfair, since I had ordered one frame and got another, and asked again for a refund.

The manager then proposed contacting the manufacturer to see whether they could obtain the exact frame I had ordered. Although I had previously been told by a member of their team that the manufacturer likely didn't have exactly the same frame as the one displayed in the shop, I thought this was a fair compromise and potentially a win-win: I could still get the frame I wanted without having to start the whole process again somewhere else.

Yesterday, I also requested an electronic copy of my spectacle prescription and the results of my optometry examination at Bailey Nelson.

As of today, 10 days after I ordered the glasses, Bailey Nelson has my $389, I don't have the glasses, and I don't yet have the prescription or eye examination results.

I will update this review once the matter is resolved.

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Update:

Two days ago I received a call from Bailey Nelson telling me that the new glasses had arrived. I asked whether they were new or the ones I had seen on display the first time. I was told they were new.

So yesterday I went to the shop. The manager received me, told me the new glasses were there, and gave them to me. I was happy and gave them a quick look to check them.

Then I noticed two grey spots on the gold frame, on the bottom part surrounding the lenses, exactly where the frame touches a surface when the glasses are open, for example when they are placed on display. It looked to me as if the gold colour had worn away. I showed the two grey marks to the manager and asked for a full refund since they didn't look new to me.

This time, the manager provided the full $389 refund immediately.

In two weeks, Bailey Nelson managed to deliver, the first time, a new but different frame from the one I had asked for, assuring me it was the same frame; and the second time, the frame I had asked for, but worn out, assuring me it was new.

Amanda
Amanda3 posts
 

I took my son in for an impromptu eye test at the Bailey Nelson Eastland (VIC) store after he mentioned since school went back he'd been having difficulty seeing the notes on the board properly. They were able to fit him in pretty much straight away, and it turned out he has mild shortsightedness with some astigmatism. As his eyes are still… Read more

developing, the optician recommended bifocals to minimise further deterioration before he reaches adulthood. After his testing was complete, the staff member who helped him pick out glasses was really kind and helpful. The same staff member remembered my son when we came in to pick them up, made sure they fit comfortably and showed him how to use the foldable case. The whole experience was positive for him and what could have been daunting for a young kid was the total opposite. He loves his new glasses and couldn't wait to show them to his friends at school. He's also super excited to wear them in his school photo this year! So grateful for how gently and kindly this team handled the whole process.

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